Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19857
VM0019857Silvermember19857@example.test · +601110019857 · Preferred outlet: OPLUMO Outlet 2
FamilyDelivery
Consent Status
Opted In
Points Balance
1,112
Current loyalty balance
Lifetime Spend
RM 1,391
Across 30 visits
Total Visits
30
Since 2025-03-10
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
56d
2026-08-14
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,112 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 2
Outlet purchase
2026-08-02 · Member activity · RM 28.50
App session
2026-07-21 · OPLUMO Outlet 2
Points credited
2026-07-09 · Member activity · RM 32.30
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 2
Outlet purchase
2026-06-15 · Member activity · RM 36.10
Points credited
2026-06-03 · OPLUMO Outlet 2
Outlet purchase
2026-05-22 · Member activity · RM 39.90