Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 19763
VM0019763Membermember19763@example.test · +601110019763 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
573
Current loyalty balance
Lifetime Spend
RM 717
Across 7 visits
Total Visits
7
Since 2026-04-05
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
79d
2026-07-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
573 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 10
Outlet purchase
2026-07-10 · Member activity · RM 84.00
App session
2026-06-28 · OPLUMO Outlet 10
Points credited
2026-06-16 · Member activity · RM 95.20
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 10
Outlet purchase
2026-05-23 · Member activity · RM 106.40
Points credited
2026-05-11 · OPLUMO Outlet 10
Outlet purchase
2026-04-29 · Member activity · RM 117.60