Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19713
VM0019713Membermember19713@example.test · +601110019713 · Preferred outlet: OPLUMO Outlet 11
FamilyDelivery
Consent Status
Opted In
Points Balance
558
Current loyalty balance
Lifetime Spend
RM 699
Across 24 visits
Total Visits
24
Since 2025-07-03
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
49d
2026-08-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
558 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 11
Outlet purchase
2026-08-09 · Member activity · RM 24.75
App session
2026-07-28 · OPLUMO Outlet 11
Points credited
2026-07-16 · Member activity · RM 28.05
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 11
Outlet purchase
2026-06-22 · Member activity · RM 31.35
Points credited
2026-06-10 · OPLUMO Outlet 11
Outlet purchase
2026-05-29 · Member activity · RM 34.65