Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19701
VM0019701Goldmember19701@example.test · +601110019701 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,453
Current loyalty balance
Lifetime Spend
RM 3,067
Across 39 visits
Total Visits
39
Since 2024-09-23
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,453 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 16
Outlet purchase
2026-07-27 · Member activity · RM 48.75
App session
2026-07-15 · OPLUMO Outlet 16
Points credited
2026-07-03 · Member activity · RM 55.25
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 16
Outlet purchase
2026-06-09 · Member activity · RM 61.75
Points credited
2026-05-28 · OPLUMO Outlet 16
Outlet purchase
2026-05-16 · Member activity · RM 68.25