Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19689
VM0019689Goldmember19689@example.test · +601110019689 · Preferred outlet: OPLUMO Outlet 4
FamilyDelivery
Consent Status
Opted In
Points Balance
2,655
Current loyalty balance
Lifetime Spend
RM 3,320
Across 31 visits
Total Visits
31
Since 2025-02-22
Average Order Value
RM 92
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
54d
2026-08-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,655 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 4
Outlet purchase
2026-08-04 · Member activity · RM 69.00
App session
2026-07-23 · OPLUMO Outlet 4
Points credited
2026-07-11 · Member activity · RM 78.20
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 4
Outlet purchase
2026-06-17 · Member activity · RM 87.40
Points credited
2026-06-05 · OPLUMO Outlet 4
Outlet purchase
2026-05-24 · Member activity · RM 96.60