Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 19648
VM0019648Membermember19648@example.test · +601110019648 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
493
Current loyalty balance
Lifetime Spend
RM 617
Across 16 visits
Total Visits
16
Since 2025-09-05
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
493 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 14
Outlet purchase
2026-05-21 · Member activity · RM 33.00
App session
2026-05-09 · OPLUMO Outlet 14
Points credited
2026-04-27 · Member activity · RM 37.40
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 14
Outlet purchase
2026-04-03 · Member activity · RM 41.80
Points credited
2026-03-22 · OPLUMO Outlet 14
Outlet purchase
2026-03-10 · Member activity · RM 46.20