Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19641
VM0019641Silvermember19641@example.test · +601110019641 · Preferred outlet: OPLUMO Outlet 7
FamilyDelivery
Consent Status
Opted Out
Points Balance
1,547
Current loyalty balance
Lifetime Spend
RM 1,934
Across 38 visits
Total Visits
38
Since 2024-10-20
Average Order Value
RM 52
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,547 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 7
Outlet purchase
2026-08-05 · Member activity · RM 39.00
App session
2026-07-24 · OPLUMO Outlet 7
Points credited
2026-07-12 · Member activity · RM 44.20
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 7
Outlet purchase
2026-06-18 · Member activity · RM 49.40
Points credited
2026-06-06 · OPLUMO Outlet 7
Outlet purchase
2026-05-25 · Member activity · RM 54.60