Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 19637
VM0019637Membermember19637@example.test · +601110019637 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
951
Current loyalty balance
Lifetime Spend
RM 1,189
Across 19 visits
Total Visits
19
Since 2025-10-05
Average Order Value
RM 77
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
45d
2026-08-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
951 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 3
Outlet purchase
2026-08-13 · Member activity · RM 57.75
App session
2026-08-01 · OPLUMO Outlet 3
Points credited
2026-07-20 · Member activity · RM 65.45
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 3
Outlet purchase
2026-06-26 · Member activity · RM 73.15
Points credited
2026-06-14 · OPLUMO Outlet 3
Outlet purchase
2026-06-02 · Member activity · RM 80.85