HD
HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

A1

Aiman 19632

VM0019632Platinum

member19632@example.test · +601110019632 · Preferred outlet: OPLUMO Outlet 15

High ValueWeekend
Consent Status
Opted In
Points Balance
5,532
Current loyalty balance
Lifetime Spend
RM 6,915
Across 42 visits
Total Visits
42
Since 2024-08-16
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
46d
2026-08-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards

Platinum member

★
5,532 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardUsed · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
N
CRM NoteConsider win-back offer
Recent activity

Member timeline

Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 15
Outlet purchase
2026-08-12 · Member activity · RM 124.50
App session
2026-07-31 · OPLUMO Outlet 15
Points credited
2026-07-19 · Member activity · RM 141.10
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 15
Outlet purchase
2026-06-25 · Member activity · RM 157.70
Points credited
2026-06-13 · OPLUMO Outlet 15
Outlet purchase
2026-06-01 · Member activity · RM 174.30