Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01960
VM0001960Membermember1960@example.test · +601110001960 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted In
Points Balance
616
Current loyalty balance
Lifetime Spend
RM 770
Across 25 visits
Total Visits
25
Since 2025-03-14
Average Order Value
RM 39
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
616 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 6
Outlet purchase
2026-05-08 · Member activity · RM 29.25
App session
2026-04-26 · OPLUMO Outlet 6
Points credited
2026-04-14 · Member activity · RM 33.15
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 6
Outlet purchase
2026-03-21 · Member activity · RM 37.05
Points credited
2026-03-09 · OPLUMO Outlet 6
Outlet purchase
2026-02-25 · Member activity · RM 40.95