Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00196
VM0000196Membermember196@example.test · +601110000196 · Preferred outlet: OPLUMO Outlet 10
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
328
Current loyalty balance
Lifetime Spend
RM 411
Across 5 visits
Total Visits
5
Since 2026-06-12
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
47d
2026-08-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
328 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 10
Outlet purchase
2026-08-11 · Member activity · RM 66.00
App session
2026-07-30 · OPLUMO Outlet 10
Points credited
2026-07-18 · Member activity · RM 74.80
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 10
Outlet purchase
2026-06-24 · Member activity · RM 83.60
Points credited
2026-06-12 · OPLUMO Outlet 10
Outlet purchase
2026-05-31 · Member activity · RM 92.40