Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 19599
VM0019599Goldmember19599@example.test · +601110019599 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,749
Current loyalty balance
Lifetime Spend
RM 5,936
Across 45 visits
Total Visits
45
Since 2024-02-26
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
164d
2026-04-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,749 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 16
Outlet purchase
2026-04-16 · Member activity · RM 126.75
App session
2026-04-04 · OPLUMO Outlet 16
Points credited
2026-03-23 · Member activity · RM 143.65
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 16
Outlet purchase
2026-02-27 · Member activity · RM 160.55
Points credited
2026-02-15 · OPLUMO Outlet 16
Outlet purchase
2026-02-03 · Member activity · RM 177.45