Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 19587
VM0019587Silvermember19587@example.test · +601110019587 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
1,216
Current loyalty balance
Lifetime Spend
RM 1,521
Across 22 visits
Total Visits
22
Since 2025-09-03
Average Order Value
RM 72
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,216 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 4
Outlet purchase
2026-09-04 · Member activity · RM 54.00
App session
2026-08-23 · OPLUMO Outlet 4
Points credited
2026-08-11 · Member activity · RM 61.20
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 4
Outlet purchase
2026-07-18 · Member activity · RM 68.40
Points credited
2026-07-06 · OPLUMO Outlet 4
Outlet purchase
2026-06-24 · Member activity · RM 75.60