Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 19518
VM0019518Platinummember19518@example.test · +601110019518 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
4,864
Current loyalty balance
Lifetime Spend
RM 6,081
Across 39 visits
Total Visits
39
Since 2024-09-07
Average Order Value
RM 165
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
78d
2026-07-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,864 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 3
Outlet purchase
2026-07-11 · Member activity · RM 123.75
App session
2026-06-29 · OPLUMO Outlet 3
Points credited
2026-06-17 · Member activity · RM 140.25
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 3
Outlet purchase
2026-05-24 · Member activity · RM 156.75
Points credited
2026-05-12 · OPLUMO Outlet 3
Outlet purchase
2026-04-30 · Member activity · RM 173.25