Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 19516
VM0019516Membermember19516@example.test · +601110019516 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
649
Current loyalty balance
Lifetime Spend
RM 812
Across 6 visits
Total Visits
6
Since 2026-01-15
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
649 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 1
Outlet purchase
2026-04-03 · Member activity · RM 124.50
App session
2026-03-22 · OPLUMO Outlet 1
Points credited
2026-03-10 · Member activity · RM 141.10
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 1
Outlet purchase
2026-02-14 · Member activity · RM 157.70
Points credited
2026-02-02 · OPLUMO Outlet 1
Outlet purchase
2026-01-21 · Member activity · RM 174.30