Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 19493
VM0019493Membermember19493@example.test · +601110019493 · Preferred outlet: OPLUMO Outlet 12
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
198
Current loyalty balance
Lifetime Spend
RM 248
Across 11 visits
Total Visits
11
Since 2025-11-12
Average Order Value
RM 30
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
198 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 12
Outlet purchase
2026-04-29 · Member activity · RM 22.50
App session
2026-04-17 · OPLUMO Outlet 12
Points credited
2026-04-05 · Member activity · RM 25.50
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 12
Outlet purchase
2026-03-12 · Member activity · RM 28.50
Points credited
2026-02-28 · OPLUMO Outlet 12
Outlet purchase
2026-02-16 · Member activity · RM 31.50