Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 19478
VM0019478Silvermember19478@example.test · +601110019478 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
1,634
Current loyalty balance
Lifetime Spend
RM 2,043
Across 22 visits
Total Visits
22
Since 2025-05-11
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,634 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 14
Outlet purchase
2026-05-12 · Member activity · RM 65.25
App session
2026-04-30 · OPLUMO Outlet 14
Points credited
2026-04-18 · Member activity · RM 73.95
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 14
Outlet purchase
2026-03-25 · Member activity · RM 82.65
Points credited
2026-03-13 · OPLUMO Outlet 14
Outlet purchase
2026-03-01 · Member activity · RM 91.35