Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 19431
VM0019431Goldmember19431@example.test · +601110019431 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,449
Current loyalty balance
Lifetime Spend
RM 3,062
Across 19 visits
Total Visits
19
Since 2025-11-09
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
10d
2026-09-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,449 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 1
Outlet purchase
2026-09-17 · Member activity · RM 117.75
App session
2026-09-05 · OPLUMO Outlet 1
Points credited
2026-08-24 · Member activity · RM 133.45
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 1
Outlet purchase
2026-07-31 · Member activity · RM 149.15
Points credited
2026-07-19 · OPLUMO Outlet 1
Outlet purchase
2026-07-07 · Member activity · RM 164.85