Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 19421
VM0019421Goldmember19421@example.test · +601110019421 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,463
Current loyalty balance
Lifetime Spend
RM 3,080
Across 19 visits
Total Visits
19
Since 2025-09-26
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,463 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 8
Outlet purchase
2026-08-04 · Member activity · RM 100.50
App session
2026-07-23 · OPLUMO Outlet 8
Points credited
2026-07-11 · Member activity · RM 113.90
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 8
Outlet purchase
2026-06-17 · Member activity · RM 127.30
Points credited
2026-06-05 · OPLUMO Outlet 8
Outlet purchase
2026-05-24 · Member activity · RM 140.70