Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 19420
VM0019420Silvermember19420@example.test · +601110019420 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,437
Current loyalty balance
Lifetime Spend
RM 1,797
Across 17 visits
Total Visits
17
Since 2025-09-17
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
99d
2026-07-02
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,437 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 7
Outlet purchase
2026-06-20 · Member activity · RM 67.50
App session
2026-06-08 · OPLUMO Outlet 7
Points credited
2026-05-27 · Member activity · RM 76.50
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 7
Outlet purchase
2026-05-03 · Member activity · RM 85.50
Points credited
2026-04-21 · OPLUMO Outlet 7
Outlet purchase
2026-04-09 · Member activity · RM 94.50