Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 19398
VM0019398Goldmember19398@example.test · +601110019398 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted In
Points Balance
2,701
Current loyalty balance
Lifetime Spend
RM 3,377
Across 30 visits
Total Visits
30
Since 2025-02-20
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,701 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 2
Outlet purchase
2026-07-15 · Member activity · RM 90.75
App session
2026-07-03 · OPLUMO Outlet 2
Points credited
2026-06-21 · Member activity · RM 102.85
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 2
Outlet purchase
2026-05-28 · Member activity · RM 114.95
Points credited
2026-05-16 · OPLUMO Outlet 2
Outlet purchase
2026-05-04 · Member activity · RM 127.05