Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 19362
VM0019362Membermember19362@example.test · +601110019362 · Preferred outlet: OPLUMO Outlet 17
LunchNew Joiner
Consent Status
Opted Out
Points Balance
534
Current loyalty balance
Lifetime Spend
RM 668
Across 13 visits
Total Visits
13
Since 2025-12-31
Average Order Value
RM 62
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
534 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 17
Outlet purchase
2026-07-23 · Member activity · RM 46.50
App session
2026-07-11 · OPLUMO Outlet 17
Points credited
2026-06-29 · Member activity · RM 52.70
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 17
Outlet purchase
2026-06-05 · Member activity · RM 58.90
Points credited
2026-05-24 · OPLUMO Outlet 17
Outlet purchase
2026-05-12 · Member activity · RM 65.10