Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19353
VM0019353Platinummember19353@example.test · +601110019353 · Preferred outlet: OPLUMO Outlet 8
FamilyDelivery
Consent Status
Opted In
Points Balance
5,221
Current loyalty balance
Lifetime Spend
RM 6,527
Across 38 visits
Total Visits
38
Since 2024-08-18
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
116d
2026-06-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,221 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 8
Outlet purchase
2026-06-03 · Member activity · RM 132.75
App session
2026-05-22 · OPLUMO Outlet 8
Points credited
2026-05-10 · Member activity · RM 150.45
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 8
Outlet purchase
2026-04-16 · Member activity · RM 168.15
Points credited
2026-04-04 · OPLUMO Outlet 8
Outlet purchase
2026-03-23 · Member activity · RM 185.85