Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 19311
VM0019311Goldmember19311@example.test · +601110019311 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
3,463
Current loyalty balance
Lifetime Spend
RM 4,330
Across 43 visits
Total Visits
43
Since 2024-04-03
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
163d
2026-04-29
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,463 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 17
Outlet purchase
2026-04-17 · Member activity · RM 100.50
App session
2026-04-05 · OPLUMO Outlet 17
Points credited
2026-03-24 · Member activity · RM 113.90
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 17
Outlet purchase
2026-02-28 · Member activity · RM 127.30
Points credited
2026-02-16 · OPLUMO Outlet 17
Outlet purchase
2026-02-04 · Member activity · RM 140.70