Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 19251
VM0019251Membermember19251@example.test · +601110019251 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
495
Current loyalty balance
Lifetime Spend
RM 619
Across 5 visits
Total Visits
5
Since 2026-03-11
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
140d
2026-05-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
495 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 8
Outlet purchase
2026-05-10 · Member activity · RM 88.50
App session
2026-04-28 · OPLUMO Outlet 8
Points credited
2026-04-16 · Member activity · RM 100.30
Win-back campaign delivered
2026-04-04 · OPLUMO Outlet 8
Outlet purchase
2026-03-23 · Member activity · RM 112.10
Points credited
2026-03-11 · OPLUMO Outlet 8
Outlet purchase
2026-02-27 · Member activity · RM 123.90