Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01923
VM0001923Membermember1923@example.test · +601110001923 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
375
Current loyalty balance
Lifetime Spend
RM 470
Across 7 visits
Total Visits
7
Since 2026-01-01
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
173d
2026-04-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
375 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 3
Outlet purchase
2026-04-07 · Member activity · RM 63.00
App session
2026-03-26 · OPLUMO Outlet 3
Points credited
2026-03-14 · Member activity · RM 71.40
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 3
Outlet purchase
2026-02-18 · Member activity · RM 79.80
Points credited
2026-02-06 · OPLUMO Outlet 3
Outlet purchase
2026-01-25 · Member activity · RM 88.20