Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 19194
VM0019194Membermember19194@example.test · +601110019194 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted Out
Points Balance
233
Current loyalty balance
Lifetime Spend
RM 292
Across 5 visits
Total Visits
5
Since 2026-05-05
Average Order Value
RM 74
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
233 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 2
Outlet purchase
2026-07-04 · Member activity · RM 55.50
App session
2026-06-22 · OPLUMO Outlet 2
Points credited
2026-06-10 · Member activity · RM 62.90
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 2
Outlet purchase
2026-05-17 · Member activity · RM 70.30
Points credited
2026-05-05 · OPLUMO Outlet 2
Outlet purchase
2026-04-23 · Member activity · RM 77.70