Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 19130
VM0019130Silvermember19130@example.test · +601110019130 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,895
Current loyalty balance
Lifetime Spend
RM 2,369
Across 32 visits
Total Visits
32
Since 2024-10-12
Average Order Value
RM 92
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,895 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 6
Outlet purchase
2026-04-11 · Member activity · RM 69.00
App session
2026-03-30 · OPLUMO Outlet 6
Points credited
2026-03-18 · Member activity · RM 78.20
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 6
Outlet purchase
2026-02-22 · Member activity · RM 87.40
Points credited
2026-02-10 · OPLUMO Outlet 6
Outlet purchase
2026-01-29 · Member activity · RM 96.60