Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 19046
VM0019046Silvermember19046@example.test · +601110019046 · Preferred outlet: OPLUMO Outlet 7
App UserFamily
Consent Status
Opted Out
Points Balance
1,644
Current loyalty balance
Lifetime Spend
RM 2,056
Across 42 visits
Total Visits
42
Since 2024-07-25
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
68d
2026-08-02
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,644 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 7
Outlet purchase
2026-07-21 · Member activity · RM 44.25
App session
2026-07-09 · OPLUMO Outlet 7
Points credited
2026-06-27 · Member activity · RM 50.15
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 7
Outlet purchase
2026-06-03 · Member activity · RM 56.05
Points credited
2026-05-22 · OPLUMO Outlet 7
Outlet purchase
2026-05-10 · Member activity · RM 61.95