Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19017
VM0019017Goldmember19017@example.test · +601110019017 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
2,648
Current loyalty balance
Lifetime Spend
RM 3,310
Across 32 visits
Total Visits
32
Since 2025-01-15
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,648 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 12
Outlet purchase
2026-07-15 · Member activity · RM 63.00
App session
2026-07-03 · OPLUMO Outlet 12
Points credited
2026-06-21 · Member activity · RM 71.40
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 12
Outlet purchase
2026-05-28 · Member activity · RM 79.80
Points credited
2026-05-16 · OPLUMO Outlet 12
Outlet purchase
2026-05-04 · Member activity · RM 88.20