Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 19005
VM0019005Platinummember19005@example.test · +601110019005 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,001
Current loyalty balance
Lifetime Spend
RM 6,252
Across 45 visits
Total Visits
45
Since 2024-02-23
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
167d
2026-04-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,001 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 17
Outlet purchase
2026-04-13 · Member activity · RM 103.50
App session
2026-04-01 · OPLUMO Outlet 17
Points credited
2026-03-20 · Member activity · RM 117.30
Win-back campaign delivered
2026-03-08 · OPLUMO Outlet 17
Outlet purchase
2026-02-24 · Member activity · RM 131.10
Points credited
2026-02-12 · OPLUMO Outlet 17
Outlet purchase
2026-01-31 · Member activity · RM 144.90