Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 19002
VM0019002Silvermember19002@example.test · +601110019002 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,344
Current loyalty balance
Lifetime Spend
RM 1,681
Across 21 visits
Total Visits
21
Since 2025-08-13
Average Order Value
RM 68
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,344 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 14
Outlet purchase
2026-07-27 · Member activity · RM 51.00
App session
2026-07-15 · OPLUMO Outlet 14
Points credited
2026-07-03 · Member activity · RM 57.80
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 14
Outlet purchase
2026-06-09 · Member activity · RM 64.60
Points credited
2026-05-28 · OPLUMO Outlet 14
Outlet purchase
2026-05-16 · Member activity · RM 71.40