Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18999
VM0018999Goldmember18999@example.test · +601110018999 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
3,054
Current loyalty balance
Lifetime Spend
RM 3,818
Across 37 visits
Total Visits
37
Since 2024-07-30
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
153d
2026-05-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,054 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 11
Outlet purchase
2026-04-27 · Member activity · RM 75.75
App session
2026-04-15 · OPLUMO Outlet 11
Points credited
2026-04-03 · Member activity · RM 85.85
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 11
Outlet purchase
2026-03-10 · Member activity · RM 95.95
Points credited
2026-02-26 · OPLUMO Outlet 11
Outlet purchase
2026-02-14 · Member activity · RM 106.05