Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 18950
VM0018950Silvermember18950@example.test · +601110018950 · Preferred outlet: OPLUMO Outlet 13
App UserFamily
Consent Status
Opted In
Points Balance
1,703
Current loyalty balance
Lifetime Spend
RM 2,130
Across 38 visits
Total Visits
38
Since 2024-07-04
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,703 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 13
Outlet purchase
2026-04-19 · Member activity · RM 35.25
App session
2026-04-07 · OPLUMO Outlet 13
Points credited
2026-03-26 · Member activity · RM 39.95
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 13
Outlet purchase
2026-03-02 · Member activity · RM 44.65
Points credited
2026-02-18 · OPLUMO Outlet 13
Outlet purchase
2026-02-06 · Member activity · RM 49.35