Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18892
VM0018892Membermember18892@example.test · +601110018892 · Preferred outlet: OPLUMO Outlet 6
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
801
Current loyalty balance
Lifetime Spend
RM 1,001
Across 36 visits
Total Visits
36
Since 2024-11-13
Average Order Value
RM 31
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
65d
2026-08-05
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
801 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 6
Outlet purchase
2026-07-24 · Member activity · RM 23.25
App session
2026-07-12 · OPLUMO Outlet 6
Points credited
2026-06-30 · Member activity · RM 26.35
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 6
Outlet purchase
2026-06-06 · Member activity · RM 29.45
Points credited
2026-05-25 · OPLUMO Outlet 6
Outlet purchase
2026-05-13 · Member activity · RM 32.55