Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01883
VM0001883Silvermember1883@example.test · +601110001883 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
2,242
Current loyalty balance
Lifetime Spend
RM 2,804
Across 23 visits
Total Visits
23
Since 2025-03-14
Average Order Value
RM 155
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
178d
2026-04-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,242 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 14
Outlet purchase
2026-04-02 · Member activity · RM 116.25
App session
2026-03-21 · OPLUMO Outlet 14
Points credited
2026-03-09 · Member activity · RM 131.75
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 14
Outlet purchase
2026-02-13 · Member activity · RM 147.25
Points credited
2026-02-01 · OPLUMO Outlet 14
Outlet purchase
2026-01-20 · Member activity · RM 162.75