Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18820
VM0018820Membermember18820@example.test · +601110018820 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
570
Current loyalty balance
Lifetime Spend
RM 713
Across 16 visits
Total Visits
16
Since 2025-08-18
Average Order Value
RM 45
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
147d
2026-05-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
570 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-15 · OPLUMO Outlet 2
Outlet purchase
2026-05-03 · Member activity · RM 33.75
App session
2026-04-21 · OPLUMO Outlet 2
Points credited
2026-04-09 · Member activity · RM 38.25
Win-back campaign delivered
2026-03-28 · OPLUMO Outlet 2
Outlet purchase
2026-03-16 · Member activity · RM 42.75
Points credited
2026-03-04 · OPLUMO Outlet 2
Outlet purchase
2026-02-20 · Member activity · RM 47.25