Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18759
VM0018759Membermember18759@example.test · +601110018759 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
599
Current loyalty balance
Lifetime Spend
RM 750
Across 8 visits
Total Visits
8
Since 2026-03-08
Average Order Value
RM 80
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
599 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 9
Outlet purchase
2026-06-30 · Member activity · RM 60.00
App session
2026-06-18 · OPLUMO Outlet 9
Points credited
2026-06-06 · Member activity · RM 68.00
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 9
Outlet purchase
2026-05-13 · Member activity · RM 76.00
Points credited
2026-05-01 · OPLUMO Outlet 9
Outlet purchase
2026-04-19 · Member activity · RM 84.00