Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01874
VM0001874Silvermember1874@example.test · +601110001874 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,386
Current loyalty balance
Lifetime Spend
RM 2,983
Across 24 visits
Total Visits
24
Since 2025-04-17
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
126d
2026-06-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,386 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 5
Outlet purchase
2026-05-24 · Member activity · RM 104.25
App session
2026-05-12 · OPLUMO Outlet 5
Points credited
2026-04-30 · Member activity · RM 118.15
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 5
Outlet purchase
2026-04-06 · Member activity · RM 132.05
Points credited
2026-03-25 · OPLUMO Outlet 5
Outlet purchase
2026-03-13 · Member activity · RM 145.95