Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 18738
VM0018738Silvermember18738@example.test · +601110018738 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,280
Current loyalty balance
Lifetime Spend
RM 2,851
Across 23 visits
Total Visits
23
Since 2025-07-16
Average Order Value
RM 120
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,280 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 5
Outlet purchase
2026-08-04 · Member activity · RM 90.00
App session
2026-07-23 · OPLUMO Outlet 5
Points credited
2026-07-11 · Member activity · RM 102.00
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 5
Outlet purchase
2026-06-17 · Member activity · RM 114.00
Points credited
2026-06-05 · OPLUMO Outlet 5
Outlet purchase
2026-05-24 · Member activity · RM 126.00