Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18723
VM0018723Membermember18723@example.test · +601110018723 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
924
Current loyalty balance
Lifetime Spend
RM 1,156
Across 23 visits
Total Visits
23
Since 2025-05-02
Average Order Value
RM 41
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
924 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 7
Outlet purchase
2026-05-21 · Member activity · RM 30.75
App session
2026-05-09 · OPLUMO Outlet 7
Points credited
2026-04-27 · Member activity · RM 34.85
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 7
Outlet purchase
2026-04-03 · Member activity · RM 38.95
Points credited
2026-03-22 · OPLUMO Outlet 7
Outlet purchase
2026-03-10 · Member activity · RM 43.05