Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 18707
VM0018707Membermember18707@example.test · +601110018707 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted Out
Points Balance
481
Current loyalty balance
Lifetime Spend
RM 602
Across 4 visits
Total Visits
4
Since 2026-03-19
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
481 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 8
Outlet purchase
2026-04-30 · Member activity · RM 106.50
App session
2026-04-18 · OPLUMO Outlet 8
Points credited
2026-04-06 · Member activity · RM 120.70
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 8
Outlet purchase
2026-03-13 · Member activity · RM 134.90
Points credited
2026-03-01 · OPLUMO Outlet 8
Outlet purchase
2026-02-17 · Member activity · RM 149.10