Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18591
VM0018591Silvermember18591@example.test · +601110018591 · Preferred outlet: OPLUMO Outlet 11
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,795
Current loyalty balance
Lifetime Spend
RM 2,244
Across 32 visits
Total Visits
32
Since 2024-11-24
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
126d
2026-06-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,795 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 11
Outlet purchase
2026-05-24 · Member activity · RM 63.00
App session
2026-05-12 · OPLUMO Outlet 11
Points credited
2026-04-30 · Member activity · RM 71.40
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 11
Outlet purchase
2026-04-06 · Member activity · RM 79.80
Points credited
2026-03-25 · OPLUMO Outlet 11
Outlet purchase
2026-03-13 · Member activity · RM 88.20