Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 18560
VM0018560Goldmember18560@example.test · +601110018560 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
2,889
Current loyalty balance
Lifetime Spend
RM 3,612
Across 21 visits
Total Visits
21
Since 2025-07-15
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
91d
2026-07-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,889 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 14
Outlet purchase
2026-06-28 · Member activity · RM 105.00
App session
2026-06-16 · OPLUMO Outlet 14
Points credited
2026-06-04 · Member activity · RM 119.00
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 14
Outlet purchase
2026-05-11 · Member activity · RM 133.00
Points credited
2026-04-29 · OPLUMO Outlet 14
Outlet purchase
2026-04-17 · Member activity · RM 147.00