Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 18520
VM0018520Membermember18520@example.test · +601110018520 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
138
Current loyalty balance
Lifetime Spend
RM 174
Across 4 visits
Total Visits
4
Since 2026-03-01
Average Order Value
RM 46
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
168d
2026-04-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
138 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 8
Outlet purchase
2026-04-12 · Member activity · RM 34.50
App session
2026-03-31 · OPLUMO Outlet 8
Points credited
2026-03-19 · Member activity · RM 39.10
Win-back campaign delivered
2026-03-07 · OPLUMO Outlet 8
Outlet purchase
2026-02-23 · Member activity · RM 43.70
Points credited
2026-02-11 · OPLUMO Outlet 8
Outlet purchase
2026-01-30 · Member activity · RM 48.30