Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 18495
VM0018495Silvermember18495@example.test · +601110018495 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,645
Current loyalty balance
Lifetime Spend
RM 2,057
Across 19 visits
Total Visits
19
Since 2025-07-10
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,645 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 17
Outlet purchase
2026-05-18 · Member activity · RM 78.75
App session
2026-05-06 · OPLUMO Outlet 17
Points credited
2026-04-24 · Member activity · RM 89.25
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 17
Outlet purchase
2026-03-31 · Member activity · RM 99.75
Points credited
2026-03-19 · OPLUMO Outlet 17
Outlet purchase
2026-03-07 · Member activity · RM 110.25