Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 01847
VM0001847Silvermember1847@example.test · +601110001847 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,158
Current loyalty balance
Lifetime Spend
RM 1,448
Across 38 visits
Total Visits
38
Since 2024-06-26
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,158 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 12
Outlet purchase
2026-04-11 · Member activity · RM 25.50
App session
2026-03-30 · OPLUMO Outlet 12
Points credited
2026-03-18 · Member activity · RM 28.90
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 12
Outlet purchase
2026-02-22 · Member activity · RM 32.30
Points credited
2026-02-10 · OPLUMO Outlet 12
Outlet purchase
2026-01-29 · Member activity · RM 35.70