Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 18438
VM0018438Goldmember18438@example.test · +601110018438 · Preferred outlet: OPLUMO Outlet 11
App UserFamily
Consent Status
Opted Out
Points Balance
2,723
Current loyalty balance
Lifetime Spend
RM 3,405
Across 33 visits
Total Visits
33
Since 2024-12-17
Average Order Value
RM 126
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
85d
2026-07-16
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,723 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 11
Outlet purchase
2026-07-04 · Member activity · RM 94.50
App session
2026-06-22 · OPLUMO Outlet 11
Points credited
2026-06-10 · Member activity · RM 107.10
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 11
Outlet purchase
2026-05-17 · Member activity · RM 119.70
Points credited
2026-05-05 · OPLUMO Outlet 11
Outlet purchase
2026-04-23 · Member activity · RM 132.30