Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 18425
VM0018425Goldmember18425@example.test · +601110018425 · Preferred outlet: OPLUMO Outlet 15
FamilyDelivery
Consent Status
Opted In
Points Balance
4,784
Current loyalty balance
Lifetime Spend
RM 5,980
Across 43 visits
Total Visits
43
Since 2024-03-29
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
168d
2026-04-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,784 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 15
Outlet purchase
2026-04-12 · Member activity · RM 87.00
App session
2026-03-31 · OPLUMO Outlet 15
Points credited
2026-03-19 · Member activity · RM 98.60
Win-back campaign delivered
2026-03-07 · OPLUMO Outlet 15
Outlet purchase
2026-02-23 · Member activity · RM 110.20
Points credited
2026-02-11 · OPLUMO Outlet 15
Outlet purchase
2026-01-30 · Member activity · RM 121.80