Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 18414
VM0018414Silvermember18414@example.test · +601110018414 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted Out
Points Balance
1,701
Current loyalty balance
Lifetime Spend
RM 2,127
Across 12 visits
Total Visits
12
Since 2025-10-15
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,701 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 4
Outlet purchase
2026-04-19 · Member activity · RM 127.50
App session
2026-04-07 · OPLUMO Outlet 4
Points credited
2026-03-26 · Member activity · RM 144.50
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 4
Outlet purchase
2026-03-02 · Member activity · RM 161.50
Points credited
2026-02-18 · OPLUMO Outlet 4
Outlet purchase
2026-02-06 · Member activity · RM 178.50